Purple Cow  New Edition
  • Release Date : 12 November 2009
  • Publisher : Penguin
  • Categories : Business & Economics
  • Pages : 224 pages
  • ISBN 13 : 9781101184554
  • ISBN 10 : 1101184558
Score: 5
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Synopsis : Purple Cow New Edition written by Seth Godin, published by Penguin which was released on 12 November 2009. Download Purple Cow New Edition Books now! Available in PDF, EPUB, Mobi Format. The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached millions of readers around the world, he has taught generations of readers how to make remarkable products and spread powerful ideas. In Purple Cow, first published in 2003 and revised and expanded in 2009, Godin launched a movement to make truly remarkable products that are worth marketing in the first place. Through stories about companies like Starbucks, JetBlue, Krispy Kreme, and Apple, coupled with his signature provocative style, he inspires readers to rethink what their marketing is really saying about their product. In a world that grows noisier by the day, Godin's challenge has never been more relevant to writers, marketers, advertisers, entrepreneurs, makers, product managers, and anyone else who has something to share with the world.

Purple Cow

Purple Cow

Author : Seth Godin
Publisher : Penguin UK
Category : Business & Economics
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Tribes

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Publisher : Penguin
Category : Business & Economics
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