Developing New Functional Food and Nutraceutical Products
  • Release Date : 19 September 2016
  • Publisher : Academic Press
  • Categories : Business & Economics
  • Pages : 544 pages
  • ISBN 13 : 9780128027790
  • ISBN 10 : 0128027797
Score: 4
From 245 Ratings
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Synopsis : Developing New Functional Food and Nutraceutical Products written by Debasis Bagchi, published by Academic Press which was released on 19 September 2016. Download Developing New Functional Food and Nutraceutical Products Books now! Available in PDF, EPUB, Mobi Format. Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing. Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies. Examines key considerations in product development Provides a streamlined approach for product development Addresses manufacturing and quality control challenges Includes key lessons for a successful product launch and effective marketing