Synopsis : Crossing the Chasm written by Geoffrey A. Moore, published by Harper Collins which was released on 17 March 2009. Download Crossing the Chasm Books now! Available in PDF, EPUB, Mobi Format.
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
Author : National Academies of Sciences, Engineering, and Medicine,Health and Medicine Division,Board on Health Care Services,Board on Global Health,Committee on Improving the Quality of Health Care Globally
Publisher : National Academies Press
Category : Medical GET BOOK